Influencer Marketing Guidelines for Businesses

Nowadays everyone wants to be referred to as an “influencer.” Social media and internet influencers range from cult industry bloggers to YouTube stars to local Instagrammers with shockingly impressive follower counts. They can all help you promote your business. There’s a lot of benefits to influencer marketing, especially if you’re able to build relationships with influencers that your audience is already engaged with. While it seems as easy as reaching out via a private message [...]